US store's chief executive will probably want to eat his words after admitting that, alongside the organic carrots and bags of granola, the shops "sell a bunch of junk".
The comments came in an interview in which John Mackey was attempting to outline plans for the store to put more emphasis on healthy eating – amid suggestions that it has recently indulged consumer cravings for more indulgent offerings.
He went on to say that Whole Foods was going to launch a healthy eating education initiative to encourage customers and employees to reduce obesity.
But Mackey told the Wall Street Journal: "Basically, we used to think it was enough just to sell healthy food, but we know it is not enough. We sell all kinds of candy. We sell a bunch of junk."
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